It can be incredibly challenging getting your business out there for everybody to see. The age of technology has completely changed how everyone, from company to customer, views marketing — video ads have all but replaced print and paper, while conventional signs have been pushed to the side in favor of animated billboards. When it comes to the Internet, search engines are the most affordable, widely-used and accessible method of gathering knowledge. SEO, which stands for ‘search engine optimization’, is a relatively new form of marketing that utilizes search engines to better yield results for all kinds of businesses around the country.
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